// Link · 11 March 2026

Celebrity Endorsements Didn’t Save The Sandbox; Whales Did

An analysis of The Sandbox ecosystem finds that celebrity endorsements and brand partnerships had minimal long-term impact on user activity. Instead, a small group of crypto whales drives most transactions and engagement, making them the most influential force in GameFi markets. The research suggest...

Hacker Noon

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Hacker Noon@hacker-noon