// Hacker Noon · 21 April 2026

Stop Removing Friction. It's Your Best User Research Tool

Growth orthodoxy says remove friction at every step. For trust-dependent products - P2P platforms, safety apps, fintech, healthcare - that's the wrong instinct. When I built a trust-first consumer app with mandatory face and government ID verification, I expected drop-off. Instead I got a 65% instal...

Hacker Noon

@hacker-noon · Yuliia Krupenko

hackernoon.com

Hacker Noon@hacker-noon